Creating Strong Brand Image

Brand Image: The perception and interpretation forms that a product or service creates in the consumer, what kind of emotion and impression it creates.

The main thing is "experience"

How is it known? What is it known for? Who does it appeal to? In which field does it stand out?

So how can brand image be better:

• Create your brand identity
• Give the same message on all platforms
• Keep marketing and advertising efforts consistent
• Improve customer support quality
• Increase positive reviews online

In order for the brand image to be strong, consistency is also very important, communicating in the same tone in all social media accounts and customer services, and creating a visual identity, ensuring that the logo and color palette are the same everywhere.

In addition, knowing the target audience well, producing content suitable for the audience's interests and purchasing habits and also competitor analysis, analyzing how the aspects that are different from competitors and that can make the brand unique can be highlighted.